Reflections Of The Chairman
 


DaC Car Company?

I believe many of you will agree that we have had a particularly busy start to the year. Our figures are excellent and as I stated in our Annual Report, I expect 2005 to be a very good year for Dial-a-Cab.
   Last year our sales were up £4m on the previous year and to date - after five periods of our financial year - our turnover is up another £1million on the previous year. This is particularly pleasing when you bear in mind that the large contract we had with West Coast Trains came to an end after they completed their engineering works.
   One of the reasons for our sales increase is the amount of work we are doing for a client through Concierge - our own ‘Job Distribution Engine’. The system is working extremely well and the client is delighted with the service that we supply, particularly in regard to the Billing and MIS reporting that we are in a position to provide.
   The only downside with the system so far as I am concerned, is the service that some of the car companies are supplying to the customer. Although we at Dial-a-Cab do not have any control over the other Vendors, it does reflect on our product. Consequently, perhaps the time is approaching when we should have our own DaC Car Company so that we have control over the service that is provided to the customer? Dial-a-Cab would then be in a position to really clean up in London and put us light years ahead of the competition making Dial-a-Cab an extremely wealthy and profitable company – yes, even much better than it is now!
   Not only would it be good for Dial-a-Cab, it would also be good

 Brian Rice

for the few ‘cavemen’ that we have on the circuit! After all, they would then be in a position once again to make personal attacks on me and perhaps even start another petition – and all the time being directed by an outside third party!
   Speaking of personal attacks, since we introduced Concierge, we have processed more than 40,000 trips through the system with an extra 11,000 trips going to the members of Dial-a-Cab.  This in turn has produced almost £300,000 of extra revenue for our members. Not bad for someone who has been accused by the minority of endeavouring to give our work away? I wonder if they have it within them to be men enough to say they were wrong and apologise to me for all the unnecessary work they have given me in order to defend my position in keeping Dial-a-Cab as the number one circuit? What a silly thought! Of course they won’t!  After all, it’s nothing to do with the welfare of our members, it is purely personal and they obviously have a deep resentment regarding anyone or anything that is successful!

Public Carriage Office
Much has been written in the Trade regarding the stance that has been taken regarding the Emissions Strategy. I believe most people in our industry are in full agreement that we should do everything within our power to

 


 help ‘cleanup’ the air that we breath in London, however, it would appear that the authorities have had second thoughts regarding the timescales and implementations, that they have set. It seems that everything has been postponed for one year to allow the completion of field trials, together with the development and approval of further systems, thereby providing greater choice for our industry. However, the environmental charge of 20p will still be implemented as planned from the 2.April 2005. As I stated earlier, I don’t believe many people will argue against cleaner air, but thank goodness the authorities have seen fit to extend the deadline until 30.June 2008, to make all taxis reach Euro 3 emission levels or better.
   The trade is still waiting for the PCO to announce their findings regarding the ‘conditions of fitness’ normally I have a pretty good feel for these things, but I believe the decision is really too close to call. If I really had to stick my neck out (nothing unusual there) I would go for the Status Quo to be retained, who knows – it might even have something to do with the decision to delay the implementation of the Euro 3 emission levels. Finally, you may remember that some months ago I informed you that Blueback Private Hire Company were going to appeal against the decision not to allow external advertising on Private Hire Vehicles. Well, I am delighted to inform you that their appeal has been refused, consequently, from now on, if they want a vehicle licensed, they will have to remove their exterior advertising in order to comply with the legislation.

Brian Rice
Chairman, Dial-a-Cab


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