Sir Geoffrey Robert James Borwick is probably better known to the licensed taxi trade as Jamie Borwick, the former Chairman of LTI parent company Manganese Bronze Holdings. He resigned in January 2003 and is now the Chairman of the successful Modec Electric Vans. That particular project originally also began life under the LTI banner as the Electric (E) Mercury, but was discontinued as a commercial enterprise. Jamie picked it up and has made it into a notable success with at least two City-based companies, AccordMP and Amey using fleets of Modecs as part of their street-cleaning and highway management businesses.
   Some time after leaving MBH, Jamie sold his majority shareholding in the company and pocketed a very handy £13.7million, but the trade lost someone rather special. No one will ever hear Jamie speak anything but good about London’s taxi drivers and the vehicle they drive. He was always a taxi man and no doubt will remain one of our greatest admirers.
   Jamie is rich, powerful and a most definitely a ‘blue blood’ with his Eton College education in addition to being heir to the Lord Borwick estate on one side, while wife Victoria comes from the Lord McAlalpine building stable on the other! 
   But now, with the death of his uncle - who had 4 children but no sons - Jamie has inherited the lengthy title, Sir Geoffrey Robert James Borwick, 5th Baron Borwick and the rather shorter moniker of Lord Borwick.
   Call Sign asked him how we should address him and "Jamie is fine" came forth!
   And to our question on what uses he would find for being Lord Borwick, the obvious one came - along with the Borwick smile: "I’ve been told that it can be extremely useful when booking a table at a nice restaurant!"