CALL CENTRE CHAT

Controllers and Drivers
Here at Brunswick House I have just held a meeting with all of our controllers to plan for the coming period of September through to the New Year. Every controller attended the meeting, which was held on a Saturday morning.
   The prime objective for these individuals was to review their skill of being a controller and what improvements could they make to ensure that we cover as many trips as possible. I made it clear to them that in my opinion, they should see every job that is dispatched and not covered by a driver as being a failure.
   What this prompted was to examine which process should be used to ensure trips are covered.  While they listed many avenues to follow, there is always one common factor for trips not being covered - and that is our drivers.  This article stems from that meeting and a request from all controllers for drivers to be made aware of the support they all need from every driver to maintain the efficient service that Dial-a-Cab supply.
   As in every business, forward planning is essential and being a Dial-a-Cab driver should be no different. All of you by now should be thinking how are you going to benefit from what is anticipated as probably one of the busiest times for many years? As an example, how many of you have thought of making changes to meet demands? Then again, how many of you have said: "I only do these hours and Im not changing for anyone?"
   Have you thought of the amount
Keith Cain
of account work you will need to
undertake and the amount of cash-paying passengers you will
need to pick up to meet your requirements? Just two simple thoughts that constitute your own forward planning.
   It is a fact that the average account ride is more than the average street ride, so it does not need anyone to be the Brain of Britain to work out that the more account rides one does, the more will be earned. Your support from September is to undertake as much account work as you possibly can.
   If you have concerns that your payment frequency might stop you from doing more, then contact Driver Services to discuss this and see whether any help can be given. Im sure a temporary solution can be put into place until the end of the year to help everyone accept more account work.
   The forty trips per month rule has had to been reinstated in order to ensure coverage of our work improves. For those of you working Monday to Friday, this equates to just two account trips per day. In July, over 500 drivers did not reach this level, something that is really very concerning. Be 
aware that the forty-trip rule is not a procedural rule; it is a rule from
 within our rulebook that must be adhered to.
   We would like to offer additional run-ins on all of our account work during busy periods, but as we have explained in the past this is no longer possible due to reports being sent to clients. However, this should not prevent anyone from accepting work they will be running varying distances for. Controllers have been instructed to view every run-in request closely before authorising. In addition, checking the GPS to see where the driver is actually running from will become the norm. They will not take too kindly when drivers are given a premium to reach a pick-up, only to find that the arrival time is well before the pre-booked time. They will also take into consideration trip values.
   Controllers have no problem at all in helping our drivers cover the work. All they ask you to do is to assist and be as helpful as you can. The skill of being a controller is to cover all trips. This task would be so much simpler if they had full control over their work force. Unfortunately, that will never be the case as all drivers come to work as when they like and accept or reject whatever trip they like.
   Our Society has survived over many years on drivers giving a service. Please help the service Dial-a-Cab drivers give be prompt, more professional and far superior to that of our competitors.

Keith Cain
Driver Operations / Call Centre Manager


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