PETER HULME CROSS VISITS DIAL-A-CAB

It manager John Banks explains some of our secrets
It manager John Banks explains some of our secrets

As part of his survey into how well the Public Carriage Office operates, Peter Hulme Cross A.M. was welcomed to Brunswick House by Dial-a-Cab Chairman Brian Rice who showed him around Brunswick House, while explaining in great detail how our customer-based procedures and advanced technology place us at the forefront of the licensed taxi trade in London and Europe - if not the world.
   During intensive discussions covering a wide range of topics, Mr Cross was given an insight into our industry today, while Brian shared his thoughts for the future prosperity of Dial-a-Cab.
   The Chairman then gave Mr Cross a guided tour around the various departments of DaC and explained the role they play as team members within the jigsaw that creates Dial-a-Cab.
   The Call Centre and I.T. departments aroused the most interest for our visitor as he watched the fourth floor buzzing with bookings being taken and taxis despatched to their various

Brian Rice explains to Peter Hulme Cross how the DaC system works
Brian Rice explains to Peter Hulme Cross how the DaC system works
Brian shows Mr Hulme Cross and PR consultant Henry Burkitt the dispatches "box" in the call centre
Brian shows Mr Hulme Cross and PR consultant Henry Burkitt the dispatches "box" in the call centre
 pick-up points. He was also able to witness for himself - via Call Centre monitors - a taxi being directed to Towcester in Northamptonshire as it made its way up the M1 with a delivery.
   On the second floor I.T. department, Mr Cross saw the lengths to which we go in customising client’s requirements to meet their particular needs. I.T. Director John Bankes demonstrated the many facilities we have developed in-house to satisfy our customer’s demands for evermore information. Teresa
Whitfield then highlighted the  facilities available on our MDT to make the driver’s job easier.
   With a firm grasp of our operation, Mr Cross left much wiser and looking very impressed with the way we do things. As he left Brunswick House, he told Call Sign: "You have a very professional operation here. As for my questionnaire, I am inviting responses from many sectors of the transport industry and I hope that the PCO will listen and act on whatever recommendations I may make."

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